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Thirty-three SEO Podcast Oct. 2nd 2009. First page of Transcription

Chris: Hi and welcome to the Unknown Secrets of SEO Podcast.

Paul: Yes, welcome back. Thanks for joining us for another fun-filled edition of the SEO podcast.

Chris: My name is Chris Burres, owner of e-webstyle.

Paul: And this is Paul Hanson, sales manager of e-webstyle.

Chris: Welcome to our 33rd podcast!

Paul: Yeah, 33 already?

Chris: 33 already? Can you believe it?

Paul: Wow.

Chris: We’ve got some bad news for you. Mo Serious will not be joining us today. Yeah.

Paul: Mo, come on, down.

Chris: I know you were hoping he was going to (00:39) the last moment.

Paul: Did we say what’s his name Mo Serious last time or did we call him Chuck?

Chris: Mo Serious.

Paul: Okay.

Chris: Mo Serious, the SEO rapper.

Paul: The SEO rapper.

Chris: We’ve been in contact. He just had a schedule in conflict for this morning so we’re going to try and make it happen next week so the next podcast, hopefully, we’ll have an interview with Mo Serious.

Paul: Since he comes off his world SEO tour.

Chris: Or some training at (01:05).

Paul: World SEO tour sounds better. It sounds awesome.

Chris: Yeah, world SEO tour. Well, he’s probably training like people from all over the world. This is Houston, there are people from all over the world here.

Paul: I’ll take that.

Chris: That’s going to work out, that’s good. So to cover what we did last time–

Paul: What’s our news item today?

Chris: News item today?

Paul: What’s our news today?

Chris: We’ve got two. You know, kind of harped on Kanye West and it looks like he got what he deserved.

Paul: I think everybody harped on Kanye West.

Chris: Yeah.

Paul: Actually.

Chris: It was the collective ‘we,’ the universe. Rained down upon Kanye West

Paul: On Kanye. So what did Kanye do this time?

Chris: Apparently, he was cancelled his tour.

Paul: I must say that was I don’t think that was a smart idea. I would’ve said it’s a smart idea you need to take some time off but whoever I was on that tour with, I would be pissed at Kanye.

Chris: That was Lady Gaga. I don’t want to piss her off.

Paul: Oh, man.

Chris: Wow. Did you see her bloody hanging off at the VMAs?

Paul: I heard that.

Chris: Man, gosh. You know, I think she’s an incredibly intelligent marketer. She was going for “I want a symbol that people will remember at, you know, for–at the VMAs.” And I’ll tell you what. Her in a white dress hanging off of a rope 20 feet above–

Paul: Like hanging herself?

Chris: No, just like off of a rope like with her hand 20 feet above people with blood coming down her face and this little psychotic look in her eye.

Paul: Oh, yeah.

Chris: I’ll remember that.

Paul: That’s weird. Yeah, like I want them to love me, hate me, whatever, just me.

Chris: Just remember me.

Paul: Yeah, just remember.

Chris: Just remember me, yeah.

Paul: So he canceled his tour, man. That’s going to represent a significant chunk of change taking out of her tour. I’d be pretty pissed if I were her.

Chris: Yeah, I would too.

Paul: You better get your stuff together, son, and just fake it ‘til you make it. You can take a break after the tour.

Chris: Yeah, there’s time for rest. Yeah.

Paul: Well, probably the best decision for his career ‘cause he needs to kind of tighten up a little bit.

Chris: Yeah.

Paul: A lot of bit, actually.

Chris: Yeah. I don’t know, it’s bizarre. It turns out apparently when he went on Jay Leno, the night after his little snafu, his little faux pa, he was saying that, you know, he kind of blames it on the fact that he didn’t have time to greet for his mother two years ago. True, she passed away two years ago!

Paul: But I’ll say to his credit, he came out with an album like six months later.

Chris: That’s where I mean–so apparently, you had your veritable shit together so that–

Paul: Yeah.

Chris: You could put together an album.

Paul: An album, yeah.

Chris: But you couldn’t–two years later, you still haven’t gotten it together to know not to go on stage and–

Paul: And act like a jerk.

Chris: Spit on a 16-year-old’s–

Paul: Yeah.

Chris: Moment of glory, I mean this is, no, she’s 17 maybe.

Paul: It’s all sad. It’s all sad.

Chris: He’ll regret it. Under 19. Anyway.

Paul: So hey, maybe we’ll get him on the podcast–

Chris: Yeah.

Paul: He got nothing else to do.

Chris: We need to hook him up with our friend, Patrick Wanis–

Paul: There you go.

Chris: The hypnotherapist, get him all straightened out, send him out there to start, you know, keep creating great music. Our other news item for today is David Letterman. Did you hear about this?

Paul: I heard he gave some pretty revealing information.

Chris: Yeah. Apparently, he was having affairs people at his work. And somebody tried to blackmail him.

Paul: Oh, really? I didn’t know that.

Chris: To the tune of $2 million.

Paul: I assume it was someone he was having an affair with maybe?

Chris: No, a dude who worked at like CBS something on their news station who knew about the affairs.

Paul: So he just put it out there?

Chris: He just sent an email to or contacted David somehow and said he was going to–he needed $2 million or he’s going to reveal all this private information.

Paul: So he just gave it all to him so he was like, “I will.”

Chris: Yeah. David went like immediately to the prosecutor and said, “Look, here I got this. Arrest this bastard.” Wow!

Paul: I didn’t know that.

Chris: Yeah.

Paul: That’s pretty interesting.

Chris: So he went in front of a grand jury. I don’t know if he revealed the people that he was involved with. He just said he had all these affairs which really kind of takes the wind out of–

Paul: That guy’s sail.

Chris: Then the guy’s going to do so–

Paul: Man, so now, I’m sure all the women he had affairs with are like, “Oh, gosh.”

Chris: Oh, snap!

Paul: Oh, snap!

Chris: I’m going to get caught.

Paul: ‘Cause, you know, all they’re saying is, “Who was it?” He was talking at Sally Joe at the water cooler for a long time the other day. I’m sure it was her. That’s pretty interesting.

Chris: Oh, the old Sally Joe at the water cooler. Yeah, be careful.

Paul: It gets me every time.

Chris: All right. So that’s kind of our news for today. Let’s talk about what we talked about last time. It was a good podcast. We talked about hidden text. Joe Orsak with, he had fired off an email. He actually fired off another email and he has a pretty good question. We may or may not address that today just depending on time. But we’ll bring that up next time ‘cause that’s actually a good thing to discuss.

But last podcast, we talked about, you know, he was asking, “Should I–can I have some hidden text that’s got the same color as the background, and is Google happy or not happy with that?” So you want to hear about that go to the last podcast. That’d be Podcast 32.

Paul: We answered Sebastian’s question.

Chris: Yup, Sebastian.

Paul: It was the same thing.

Chris: It was pretty much the same question he just–it was a different kind of technology, if you will, to hide text or make text so that’s not visible to the user but it is visible to Google. And so it really is the same answer. And for that answer, you need to only go back to the previous podcast.

And we’ve been looking on iTunes. There are a couple of people out there who have said that they’d be more than happy to put reviews up for us on iTunes. So we’re going to call you out this time, not my name. We’re going to call you out. If you get any good information, help us out, help us get the word of this podcast out. Please, we beg of you. Go to iTunes and write a review or if you subscribe to this podcast some other way. If you’re actually even maybe finding it on our blog and just listening to it on our blog, go ahead and put a comment or on iTunes, go ahead and put a review so people can understand that you appreciate this information.

We have one review out there already. Most of the we’re giving our, you know, hey, this podcast isn’t about us, you know, Paul and Chris, which it’s not. That’s not our goal. It’s about information. And, you know, we’re good at what we do, we’re not perfect. And apparently, some of the other ones out there are, you know, I don’t know.

Paul: Yeah.

Chris: Maybe this some big headed SEO podcast, if you know.

Paul: We got an email last night about–

Chris: Oh, yeah. Oh, snap!

Paul: Oh, snap! I want to give a shout out to Jeff Hobbs at, he’s sending a request for a website analysis. So thanks, Jeff, we appreciate you listening to the podcast. He says, “Listen to every single episode, thanks for your efforts.” Thanks, Jeff, we appreciate you listening.

Chris: Yeah. That’s awesome.

Paul: We’ll get on that. I will work on that. Thank you. Oh, and one more shout out to–if you listened to the last podcast and I had a weird comment about hermeneutics.

Chris: Oh, yeah.

Paul: I want to say thank you to Emily Tan–Emily Cal, excuse me, Emily Cal in the Philippines, sent me the definition of ‘hermeneutics.’

Chris: Now what was the story? No, if they want the story for hermeneutics, they got to go back to the previous.

Paul: You got to go to the last podcast.

Chris: Yeah.

Paul: So thanks, I appreciate–we thank you very much. I have the definition of it somewhere. It’s in my email I’m looking for it.

Chris: Did you just say ‘Somewhere?’ You’re looking for it?

Paul: I’m looking–

Chris: So you want me to kill time while you find it so you can actually tell–

Paul: Here we go, here we go. ‘Hermeneutics.’ Hermeneutics is the study of interpretation theory.

Chris: Yeah, okay, so tell us the definition?

Paul: It’s that.

Chris: Oh.

Paul: She sent me that Wikipedia actually kind of goes through it but I’m like “interpretation of written text especially text in the areas of literature, religion and law, contemporary or modern encompasses…” I don’t know.

Chris: Interesting.

Paul: That’s very complicated.

Chris: That’s very deep. Wow.

Paul: Yeah, it is. But thanks, Emily. We appreciate that. Emily from the Philippines.

Chris: We’ve taken this podcast to a whole new level there. Wow.

Paul: We really have. So remember, if somebody you’re trying to spell for someone, and you’re like, “It’s H like hermeneutics,” that’s where that came from. I got to spell my last name, it’s Hanson. H like hermeneutics, A like apostle, whatever.

Chris: Something else that doesn’t sound like ‘A.’

Paul: Yeah.

Author: eweb-admin