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Forty-Sixth Internet Marketing Podcast Feb. 12th 2010. Second page of Transcription

Paul: So, what’s up for today?

Chris: Oh, are we done?

Paul: What about Buzz? What was Buzz?

Chris: Well, Google Buzz. You can cover that.

Paul: Okay.

Chris: I’ll be right back.

Paul: A day or two ago, I was following a friend of mine on Facebook. She brings up, “Oh, now there’s ‑ Buzz is out. I got something else to take me away from my time. I got Facebook, I got Twitter, and now there’s Buzz.” And I’m like wow, this chick is not an IT or anything like that. So, I’m like man, I need to catch myself up on what’s going on, so I should have been first to catch it. So, I Google Google Buzz and this is what it kind of looks like. It’s like Gmail with a social media.

Chris: I’m back.

Paul: Widget kind of attached to it. They’re really trying ‑ it’s basically you can follow people in your email box, have conversations, new ideas, pictures, videos. What did you say? It was kind of similar to starting a…

Chris: Well, it’s like a string.

Paul: A string.

Chris: A thread.

Paul: There you go.

Chris: So you can have like continuous threads instead of, you know, like if you want to share pictures with somebody like on Google or you send an email, and then one person wants to make a comment, he’s got to hit reply all and then everyone else reply all back and forth. Well, if you’re just in your Gmail account and you can communicate like you can out of say, on Facebook, then you got it all there. You already got your contacts in there. There is no integration. There is nothing else. So, it’s an interesting concept. It sounded different. If you’re using it, email me and let me know.

Paul: Would that be like buzz me?

Chris: Yeah, buzz me. Well, you can’t buzz because. Well, I guess I do that.

Paul: I may be buzzing. It’s built in through. Who knows?

Chris: Ah, yeah. Personally, I probably will not going to do that Google Buzz ’cause I got Facebook.

Paul: You barely started Twitter. How many times have you tweeted?

Chris: I don’t know, like six.

Paul: Totally? Alright, other interesting things?

Chris: No.

Paul: Is that like this is my first week?

Chris: This is my fifth week. I feel sorry for my followers ’cause I’m just not, you know, I’m not that interested on Twitter man. Oh, wow. You got to tweet about something. Alright, here we go. So, we decided that the topic today. We were discussing just moments ago what topic should we do, and after wrestling with all sorts of brilliant ideas, we came up with ‑ typically, when we finish a website, we have just some of our own processes for getting the website’s index, right, getting them on the search engines. And sometimes frankly, we finish a website and it’s a customer who’s not going to become an SEO customer. So we’re not intently focused. We don’t do much of these processes. What we usually do is add them to our portfolio. And because Google actually visits our website on a fairly regular basis, they’ll see that link going to the new website and that website will index that website. So, for us, we really don’t have to do that much.

Paul: Let me interrupt.

Chris: Yes.

Paul: They like to come to us because we have new changing concepts.

Chris: Yes.

Paul: Dynamic, and they like that and I don’t know what with the hand motions. That’s really awesome. That’s cool.

Chris: The people who are listening are like I wish they would just quit the physical humor. It doesn’t work and it’s not funny. Alright. So, we got ‑ so, how do you ‑ you just finished your website and you’ve been listening to our podcast and you incorporated all of these ideas and you’re ready to do article submission and you’ve got great keyword selection and you’ve got your keywords and your title tags, doing your header tags, doing your all tags. If you don’t understand any of that, go back and listen to all of our podcasts because that information is in all of our podcasts. And now, you’re like okay, so let me stick out my website out there. I’ve got a domain name I’m hosting. We do web hosting by the way. And I’m hosting and I’m ready to go.

Paul: What next?

Chris: And Google will find you. They may find you eventually because they actually may go through like Registrar and find out that that domain has actually been registered and then they may visit it that way. There are a couple of ways that they may accidentally end up on your website, but you don’t want an accident. You want it to happen quickly. And what do you do then? There’s a whole lot of things that you can do. If you had been listening, the first one on our list here, and we’ve got this list and we have our own things, but we’d like to be thorough to make sure we don’t leave anything out, because frankly, I would have left I think one or two of these out.

Paul: I’d be honest; I would have left all of them out. You know that it’s not something I really have to worry about because we can index ‑ our websites get indexed because they have come to our website.

Chris: Yeah. It’s a no brainer for us.

Paul: Yeah.

Chris: And no brainer, no effort. So, the first thing, you know, if you have been listening to our podcast, you have a sitemap, right?

Paul: Yes.

Chris: ‘Cause we know the value of a sitemap. And with that sitemap you can actually, you need to create, and we’ve talked about this before, Webmaster Tools account. So, that’s on Google Bing Yahoo. So, go to Google Bing Yahoo, create your Webmaster account. Specifically on Google, I was just reading here and this I didn’t actually know. There’s a thing called a ping and then there’s a thing called a submit. Google separates the two. You can’t ping until you’ve submitted on Google. So, you have to have your Webmaster account and then you submit that sitemap to Google, and now you’re submitted, and from there on now, you can actually ping.

Paul: Okay. Well, here. Okay, go ahead.

Chris: Okay. So apparently, with Yahoo, excuse me, with Bing and Yahoo, which is supposed to be Binghoo.

Paul: Binghoohoo.

Chris: I would not do that again.

Paul: No, it’s good. I like it. It’s almost as good as hand gestures.

Chris: You can ping. Oh, the first time, you can just ping it and I’m actually going to put the ping URLs in our blog. So all of our podcasts get transcribed and put on our blogs, so by the time you are listening to this and certainly if you’re watching it and you’re not.

Paul: Yet.

Chris: I just looked at our list. Remember, 9:15 Central Standard Time. If you’re listening to this, then by that time, it has already been podcasted, it’s already been translated and put on our blog, and so you can go to our blog and you can find it. You can actually search our blog. For you to find our blog, just go to and then put the blog up there, the blog link at the top. Ah, yeah?

Paul: My question.

Chris: Yes?

Paul: Bing and Yahoo, ’cause this just popped in my head as you said that. With everything that has happened with Bing and Yahoo and that Bing is going to be supplying Yahoo search results, is it still necessary for me as a website owner to register with Yahoo’s Webmaster Tools and Bing’s Webmaster Tools?

Chris: This article was submitted February 10th, pretty recent. That’s yesterday?

Paul: Yeah.

Chris: Two days ago?

Paul: Yeah.

Chris: Look, we’re just a cutting edge. It’s only two days old. Alright, here’s what I say. I mean, part of this you could say, just like we indicated initially. We put our websites on our portfolio, Google comes and finds us. The search engines actually kind of end up sharing information, right? So, as soon as you’re on Google, eventually MSN and Yahoo will find you also. So, you know, technically no. Again, it’s better to do it. You know, better safe than sorry and make it happen and quicker.

Paul: Better safe than sorry.

Chris: Right. And it’s not that much an effort. By the time you figure out how to set up a Webmaster account on Google, this just kind of grow. Go ahead and do it on Yahoo or Bing. Let’s see what else. So then, there’s ping. And ping is actually just something. It’s a URL that you can type or copy and paste and then have the sitemap equals. It’s kind of a variable at the end of the URL and then you put your sitemap. Again on Google, you have to have already submitted it from the Webmaster Tools, and then on Bing and Yahoo, you can just start away ‑ start right away. And also actually has a way to look at your sitemap. So, that’s a couple of different ways. I’m going to include those URLs on our blog, so very good. So, what else could you do? There’s a couple of other options.

Paul: Other than calling E-Webstyle, which is the might go to answer every time. You could, and I like this, you could link from a highly-trafficked bookmarked site.

Chris: Well, that’s a lot of words.

Paul: So, you could get a link from Google’s homepage, you know. And if we knew how to do that, they would be calling us more. You could go, and find somebody else who’s going to give you a backlink, a very highly trafficked…

Chris: Bookmarked site

Paul: Yeah, there you go. A highly bookmarked site.

Chris: Give me an example of a bookmarked site.

Paul: Facebook.

Author: eweb-admin