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Lone Star School of Music

Project Description

Based in Austin Texas Lone Star School of Music provides Private and Group Music Lessons, to students from ages 5 and up.They have pro music instructors for voice lessons and over 15 instruments to choose from. Lone Star School of Music is one of the Top Music Schools in all of Texas.

 

 

Getting Started

 

Lone Star school of Music came to eWebResults with one new location and one goal. To provide the best music lessons in Austin and let everyone know it. They did not have a website and had not done any online marketing.

 

 

The Challenge

 

Lone Star School of Music started from scratch with no online presences whatsoever. eWebResults was tasked with building their website and social media channels to bring them clients, within a few months.

 

 

The Strategy

 

The strategy from eWebResults was to not build just an online brochure visitors could click thru but a customer acquisition magnet that compelled visitors to contact them. As the site launch was successful and continued to be improved, Lone Star school of Music continued to expand.

 

Three years later using eWebResults comprehensive strategy, LoneStar expanded to 4 locations! As soon as Lone Star School of Music  was primed to launch their 4th location. The team at Lone Star and eWebResults decided to begin running Facebooks Ads for all of their locations.

 

 

Home Run  Results With Facebook Advertising

 

With some collaboration with eWebResults LoneStar School of Music launch a campaign for a Free Music Lesson in August 2017.

 

In two weeks 22 People signed up for a Free Music Lesson with their contact details.With a great sales team Lone Star School of Music converted 12 of those leads into customers. At $200 of adspend and a $400+ Lifetime Value of each new student, the campaign ROI was 2400%.

 

Today Lone Star School of Music continues to grow their business on Facebook now packing out their Summer Music Camps with over 50 New Leads per month coming from Facebook.

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