Landing Page Development Tag

Landing page development can often be quite crucial during a paid campaign. However, while some in the industry find them essential, others disagree. Dissenters often comment that their homepage is seen as the “virtual business card” they present to the world. Supporters argue that a homepage constantly in flux with new information becomes confusing. Driving traffic to a landing page can happen in a myriad of different ways – through CTA (calls to action), email marketing, Facebook and other social media, guest blogging, and more. The value of a landing page is clear in that it gives your customers a specific hub for a specific need they are looking to satisfy, but first, let’s discuss what they are

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